Character
The Story of Immortelle absolute
The golden, sun-drenched absolute of Helichrysum italicum—drawn from flowers that hold their vivid color long after harvesting, giving the plant its French name immortelle, meaning 'everlasting.' A perfumer's treasure prized for its warm, complex depth.
Heritage
Immortelle, or Helichrysum italicum, is native to the sun-baked Mediterranean maquis—particularly the rocky scrublands of Corsica, southern France, and the Balkans. According to Greek myth, when Trojan Prince Paris sought to describe the beauty of Helen of Sparta, he held up an immortelle flower and declared her hair shared its golden colour, her skin as soft as its petals—her beauty would be equally everlasting. The name 'immortelle' itself comes from the French word for 'immortal,' chosen because the straw-like flowers appear vivid and alive even once completely dried, their bright yellow colour seemingly frozen in time. In perfumery, this golden ingredient has been valued since at least 1912, when Guerlain incorporated it into L'Heure Bleue. It remains a key component of Annick Goutal's Sables (1985) and countless contemporary fragrances. Its honey, tobacco, tea, and caramel nuances make it exceptionally effective in rose bases and heavy-floral amber compositions, bringing a warm, lingering golden aura to the skin.
At a Glance
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Feature this note
Bosnia and Herzegovina
Primary source region
Ingredient Details
Solvent extraction
Dried flowers
Did You Know
"The name Immortelle translates to 'everlasting,' referring to the flower's remarkable ability to retain its vivid golden color even when completely dried—appearing alive while frozen in time."

