The Story
Why it exists.
Cherry Punk was born from ROOM 1015’s fascination with the raw energy of the 1970s punk scene that once roared through the infamous Riot House’s Room 1015. In 2023 perfumer Jérôme Epinette translated that defiant spirit into scent, choosing cherry as the rebellious heart, saffron and Sichuan pepper to inject electric spice, and black leather to echo the gritty stage‑door vibe. The fragrance captures a moment when music, excess and attitude collided.
If this were a song
Community picks
London Calling
The Clash
The Beginning
Cherry Punk was born from ROOM 1015’s fascination with the raw energy of the 1970s punk scene that once roared through the infamous Riot House’s Room 1015. In 2023 perfumer Jérôme Epinette translated that defiant spirit into scent, choosing cherry as the rebellious heart, saffron and Sichuan pepper to inject electric spice, and black leather to echo the gritty stage‑door vibe. The fragrance captures a moment when music, excess and attitude collided.
Cherry’s tartness meets saffron’s metallic warmth, a pairing rarely explored together, while Sichuan pepper adds a buzzing, almost electric fizz that mirrors a guitar riff. The heart’s jasmine absolute, mimosa and violet soften the aggression, creating a fleeting floral lull before the base grounds everything with leather’s rugged hug, patchouli’s earthy depth and tonka’s creamy sweetness, an alchemy that feels both chaotic and meticulously balanced.
The Evolution
At first spray, cherry erupts like a neon‑lit billboard, sharp and sweet, instantly grabbing attention. Within minutes the saffron’s golden heat and Sichuan pepper’s prickly sparkle take over, turning the opening into a buzzing, slightly metallic buzz that feels like a backstage amp humming. By the half‑hour mark the heart settles: jasmine absolute drifts in, mingling with mimosa’s honeyed glow and violet’s cool, leafy whisper, offering a brief, airy respite. As the fragrance dries, the leather emerges, raw and worn, wrapping the skin in a biker‑jacket warmth. Patchouli roots the composition in earthy depth, while tonka bean adds a creamy, vanilla‑kissed finish that lingers for up to 8‑10 hours, leaving a subtle, smoky trail that whispers long after the night ends.
Cultural Impact
Since its 2023 launch, Cherry Punk has become a cult favorite among those who crave a scent as bold as a punk anthem. Wearers often liken its cherry‑leather punch to the attitude of Tom Ford’s Cherry Smoke (2022) while praising its unique saffron‑pepper twist. It’s a frequent pick for nightlife, underground gigs, and creative‑industry gatherings, cementing its place as a modern rebellious classic.
The House
France · Est. 2014
ROOM 1015 is a French niche fragrance house founded in 2014 by Michael Partouche, known as Dr. Mike. The brand draws its name from room 1015 of the Continental Hyatt House Hotel in Los Angeles, famously called the Riot House, where rock legends including Jim Morrison, Robert Plant, and Keith Moon held court in the 1970s. Dr. Mike, who holds a PhD in pharmacology, left pharmacy to pursue music as a guitarist in London rock bands before channeling both passions into fragrance. Each ROOM 1015 scent is tied to a specific moment in rock history, punk culture, or counterculture philosophy. The brand collaborates with independent French perfumers including Amélie Bourgeois, Anne-Sophie Behaghel, Jérôme Epinette, and Serge de Oliveira. Notable fragrances include Cherry Punk (2020), Purple Mantra (2022), Sonic Flower (2023), and Wavechild (2024). The brand has expanded to roughly seventeen fragrances since 2015, with new releases arriving through 2026. ROOM 1015 describes itself as the punk fanzine of perfumery, rejecting convention in favor of scents that carry narrative weight and rebellious identity.
If this were a song
Community picks
The fragrance feels like a gritty punk anthem, sharp, electric, and unapologetically bold, mirrored by a track that drives the same raw energy.
London Calling
The Clash
