The Story
Why it exists.
Vanilla | 28 was born from Mona Kattan's love for the comforting and sensual nature of vanilla. The vision was to create a vanilla that was rich and complex, not simple or juvenile. The number '28' signifies the 28 rounds of modifications it took to perfect this balance of creamy florals, rich gourmand notes, and warm woods, resulting in a captivating and multifaceted olfactive experience.
If this were a song
Community picks
Best Part (feat. H.E.R.)
Daniel Caesar
The Beginning
Vanilla | 28 was born from Mona Kattan's love for the comforting and sensual nature of vanilla. The vision was to create a vanilla that was rich and complex, not simple or juvenile. The number '28' signifies the 28 rounds of modifications it took to perfect this balance of creamy florals, rich gourmand notes, and warm woods, resulting in a captivating and multifaceted olfactive experience.
Upon its release, it became an instant classic within the fragrance community. It cemented Kayali's reputation for creating addictive, high-quality gourmands and championed the concept of fragrance layering to a mainstream audience. It's the go-to vanilla for a generation of scent lovers.
The Evolution
The fragrance opens with a soft, creamy sweetness, a gentle haze of coconut milk and pear blossom that feels instantly comforting. This plush opening gives way to a heart where white florals bloom, but they remain soft and blended, never sharp. The grand finale is the drydown, where the boozy, rich bourbon vanilla fuses with warm sandalwood, leaving a trail that is intoxicatingly sweet yet sophisticatedly grounded.
Cultural Impact
Vanilla | 28 quickly became a cornerstone of the Kayali brand and a benchmark for modern, sophisticated gourmands. It's a social media sensation, celebrated for its layering potential and universally beloved scent profile.
The House
United Arab Emirates · Est. 2018
Kayali is a modern fragrance house born from a Middle Eastern love of perfume and reimagined for a global audience. Founded by Mona Kattan, the brand champions the art of fragrance layering, encouraging you to mix and match its scents to create a signature that is uniquely yours. It’s a playful and luxurious approach to personal expression.
The Creator
Gabriela ChelariuCreated by Huda and Mona Kattan, Kayali (meaning 'my imagination' in Arabic) is a fragrance brand designed to be layered. Each scent is a building block, encouraging personal expression through scent.
If this were a song
Community picks
This scent is pure, indulgent comfort. It's the feeling of sinking into a plush velvet couch with a warm drink. We needed a soundtrack that felt just as smooth, sweet, and intoxicating. Artists like H.E.R. and Daniel Caesar capture that modern, soulful R&B vibe that's both sophisticated and deeply sensual, just like Vanilla | 28.
Best Part (feat. H.E.R.)
Daniel Caesar
